Rafi Nova

Rafi Nova is a family-owned startup on a mission to get parents and their kids out for everyday adventures. The company pivoted to facemasks at the very start of the pandemic and has since been devoted to keeping the community safe and providing masks to those in need.

As the Designer/Art Director, I wore many hats. I worked closely with cross-functional teams to concept and design our digital and print assets. These assets included everything from paid social ads and emails, to store signage and print collateral. I also managed product photography, and assisted and photoshoot planning, product development, and social media.